John 12: 24 - 26
24 Truly, truly, I say to you, unless a grain of wheat falls into the earth and dies, it remains alone; but if it dies, it bears much fruit.
25 He who loves his life loses it, and he who hates his life in this world will keep it for eternal life.
26 If any one serves me, he must follow me; and where I am, there shall my servant be also; if any one serves me, the Father will honor him.

EWTN